Today on the More Cheese Less Whiskers podcast, we're talking with Tyler Dawley, a 4th generation organic chicken farmer from Big Bluff Ranch in Red Bluff, California.

Tyler's business is a bit different from our usual guests. He joined our world after watching a call I did with a group of organic, direct-to-consumer farmers earlier this year.

He's passionate about his business but recognizes that Manny farmers are producers first and think about getting to customers second. He's making the most of all the opportunities we talk about to close that gap and talk directly to customers.

This was a great show. I'm always excited to see the 8-profit activators being applied to all sorts of businesses & Tyler & I hatched some great chicken plans - pun intended ;)

Show Links:
Big Bluff Ranch
ProfitActivatorScore.com
BreakthroughDNA.com

Transcript - More Cheese Less Whiskers 232

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